Educational content only. Not medical, psychological, or health services. Seattle, WA, United States.

Privacy Policy

Last updated:

1. Introduction

Freshlife ("we," "us," "our," or "Company") operates https://freshlife.world/ (the "Site"). We are committed to protecting your privacy and ensuring transparency about how we collect, use, and protect your personal information.

2. Information We Collect

Direct Collection

When you complete our contact form, we collect:

  • Your name
  • Email address
  • Message content

When you book an assessment or coaching session, we may collect additional information such as your phone number, preferred contact method, and information about your evening routine preferences.

Automatic Collection

When you visit our Site, we automatically collect certain information through cookies and tracking technologies:

  • Log data (IP address, browser type, operating system, referral pages)
  • Device information (hardware model, operating system)
  • Usage patterns and interaction data through Google Analytics
  • Conversion tracking through Google Ads conversion tags

3. How We Use Your Information

We use the information we collect for the following purposes:

  • Responding to your inquiries and providing requested services
  • Sending confirmations and follow-up communications
  • Providing assessment results and personalized recommendations
  • Improving our Site's functionality and user experience
  • Measuring conversion events for marketing optimization
  • Complying with legal obligations

4. Legal Basis for Processing (GDPR)

If youare in the European Union or other jurisdictions with similar data protection laws, we process your information based on:

  • Contractual Necessity: Processing needed to provide our services
  • Legitimate Interest: Improving our Site and measuring marketing effectiveness
  • Consent: You have explicitly consented (e.g., via our cookie banner)
  • Legal Obligation: Compliance with applicable laws

5. Sharing Your Information

We do not sell your personal information. We may share information with:

  • Service providers who assist us (email platforms, scheduling tools, payment processors)
  • Google (analytics, conversion tracking, remarketing)
  • Legal authorities when required by law

6. Third-Party Services

Google Analytics: We use Google Analytics to track site usage. Google collects your IP address and uses cookies to identify you across sessions. See Google's privacy policy at https://policies.google.com/privacy.

Google Ads Conversion Tracking: We use Google Conversion Tracking to measure when users complete desired actions (form submission, contact). This data helps us optimize advertising.

Google Maps API: Our contact page includes a Google Map embedded via iframe. Google collects usage data. This is not a tracking element but part of the contact functionality.

Consent Mode v2: We use Google's Consent Mode v2 to communicate your cookie preferences to Google services.

7. Your Data Protection Rights

Depending on your location, you may have the following rights:

  • Access: Request a copy of your personal information
  • Correction: Request correction of inaccurate information
  • Deletion: Request deletion of your information (right to be forgotten)
  • Restriction: Request restriction of processing
  • Portability: Receive your information in a portable format
  • Objection: Object to certain processing
  • Withdrawal of Consent: Withdraw consent at any time

To exercise these rights, contact us at info@freshlife.world.

8. Cookie Management

We use cookies to enhance your experience. You can manage cookies through:

  • Our cookie banner and settings modal on every page
  • Your browser's cookie settings
  • Opting out of Google Analytics at https://tools.google.com/dlpage/gaoptout

9. Data Retention

We retain your personal information as follows:

  • Contact form submissions: 2 years for service delivery and follow-up
  • Google Analytics: 26 months (Google's default)
  • Cookies: Session and persistent cookies as indicated in our Cookie Policy

10. International Data Transfers

If you are located in the EU, your information may be transferred to the United States for processing by Google and other service providers. These transfers are protected by appropriate safeguards, including Standard Contractual Clauses.

11. Children's Privacy

Our Site is not directed to individuals under 18. We do not knowingly collect personal information from children under 18. If we become aware of such collection, we will delete the information promptly.

12. Security

We implement reasonable technical and organizational measures to protect your information from unauthorized access, alteration, or disclosure. However, no method is 100% secure.

13. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by posting the updated policy on our Site with a new "Last Updated" date.

14. Contact Us

If you have questions about our privacy practices or wish to exercise your rights, contact us at:

Freshlife LLC
1847 Pine Street, Suite 500
Seattle, WA 98101
United States
Email: info@freshlife.world
Phone: +1-206-555-0147

15. Supervisory Authority

If you are in the EU and believe your rights have been violated, you have the right to lodge a complaint with your local data protection authority.